
How rad is this idea?! Its a prototype parking structure modeled on a giant PEZ dispenser that doles out cars in lieu of candy! I think it would fit in perfectly in downtown Boston.

The tower will maximize Zipcar's presence in the city, providing a recognizable corporate symbol for the emerging car company in underutilized residual urban spaces.
There are precedents for these sorts of things in Europe. When you buy a Smart Car from some dealers it is dispensed from a giant gumball machine-like container.
And Volkswagon uses something similar at their Autostadt, only theirs is over 20-stories high.

Source: ArchBoston.com